Social Media Marketing Thought Leader
From the category archives:
In the past I’ve ranted a little on old school PR versus internet friendly PR. The fact is your medical spa needs to be found on Google. The goal is whenever you do any speaking, writing or interviews, you want to ensure there is an electronic trail back to your company website. If you don’t [...]
I recently visited Google HQ in Mountain View, CA and met with the Google Healthcare team. Google certainly sees a bright future for bricks and mortar stores and service providers. Based on what’s going on in today’s economy, I wanted to get some tips out that could help some medical spa owners or cosmetic/aesthetic medical [...]
I think by far the most revolutionary marketing changes have occurred in the last 2-3 years. Now, the “old school” method of writing press releases is history. I had used one press release consultant recently to write a news release, and she totally missed the mark. She wrote it like she was taught in marketing [...]
