The fact is that most people use the internet to search what they are looking for, and that includes aesthetic procedures done in a medical spa. They will most likely use Google, so its important that you have a first page ranking with any keywords they may use to search for the service they need. [...]
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medical spa
As I continue this series on “Medical Spa Success,” I thinks its very important to discuss offering patient financing options. In today’s economy its more important than ever to offer your patients multiple financing options for aesthetic procedures, it’s not uncommon for a patient to pay for some of the procedure in cash, [...]
One of the most important parts of an aesthetic practice or medical spa is your staff. After all, in order to have a successful aesthetic practice you are going to need more than one room running at once. In addition, most of the procedures found in a medical spa are perfect for medical aestheticians and [...]
For the last couple of months, I’ve been working on creating the “7 Keys to a Successful Aesthetic Practice / Medical Spa” guidebook for owners of aesthetic practices and medical spas. This guidebook has the latest information on how many of the IAPAM’s physician members, faculty, and industry experts are successfully competing in today’s economy. [...]
I recently visited Google HQ in Mountain View, CA and met with the Google Healthcare team. Google certainly sees a bright future for bricks and mortar stores and service providers. Based on what’s going on in today’s economy, I wanted to get some tips out that could help some medical spa owners or cosmetic/aesthetic medical [...]
National report With the number of medical spas growing exponentially in recent years — from some 700 in 2003 to nearly 1,500 today according to Feedback Research Services — trends are emerging that provide clues to which strategies are working and which aren’t.
STANDALONE, FRANCHISE MEDSPAS SUFFERING One prominent trend that has become evident in the [...]
Understand how SBA-guaranteed loans work so you can increase your chances of obtaining one.
One of the best programs in the United States for helping start new businesses is the Small Business Administration (SBA) loan program. As with any government-run program, it can be easily misunderstood. Many people think an SBA loan is a low-interest, non-collateralized [...]
